El Pollo Loco
As a sole animator of the Organic creative team, I’m lucky to be creating the most fun and unique campaigns for El Pollo Loco (The Crazy Chicken in Spanish), a Mexican Grill restaurant chain serving 475 locations in California, Colorado, Nevada, Arizona, Utah, Texas, and Louisiana. The case study includes “¡Sabor!”(means Flavor in Spanish) developing campaign in 2023 and selected campaigns in 2021. Notably, the National Burrito Day was nominated as a finalist at The One Show, the Effie, and the Shorty Award.
El Pollo Loco - ¡Sabor!
As a core designer and sole animator/video editor of the Organic creative team, I’m lucky to be creating the most fun and unique campaigns for El Pollo Loco (meaning The Crazy Chicken in Spanish), a Mexican Grill restaurant chain serving 475 locations in California, Colorado, Nevada, Arizona, Utah, Texas, and Louisiana. The case study includes “¡Sabor!”(meaning Flavor in Spanish) developing campaigns in 2023 and selected campaigns in 2021. Notably, the National Burrito Day campaign was nominated as a finalist at The One Show, the Effie, and the Shorty Award.
You can read more about our AOR win and plans for El Pollo loco on Ad Age, Adweek, MediaPost, and AdsOfTheWorld.com.
Creative Team: Andrew Carlson, Serge Flores, Betsy Jemas, Eric Leighton, Greg Peterson, Rene Gardner, Emily Kline, Yaxi Xiao, THIRD EAR.

In-store POP Display-Menu board